Under Armour opened its first specialty retail store in Baltimore, MD. The 8,000 sq ft Under Armour Brand House in the Harbor East area features the very best UA innovations and Baltimore-exclusive products. A 2,500-pound garage door marks the entrance to the store on the ground floor of the Legg Mason tower.
Designed by prominent New York architect firm, a+i, the UA Brand Shop is a testament to the company’s commitment to innovation. In addition to touchscreen displays to feature its cutting-edge products, the UA Brand House highlights innovative lighting with a 7-by-9 foot video board comprised of 330,000 LED lights.
Photographer: Ben Rahn, A-Frame
Lighting Designer: Lighting Workshop
Lighting Solutions Provider: Wiedenbach Brown