To WB, retail lighting is a direct extension of your brand. You want the customer experience to be inviting and comfortable – and your products displayed and lit brilliantly, all according to the brand you’ve worked so hard to establish.
We understand. That’s why our team is involved every step of the way – we work with owners as part of the construction team, but our expertise goes beyond just proper lighting. For retailers, we bring to the table extensive knowledge in lighting design (including choices in color rendition and temperature), energy codes, merchandising, electrical engineering reviews, and ongoing maintenance plans.
Different retailers. Different needs.
Retail lighting needs are as varied as retailers themselves. Fortunately, WB has deep experience providing lighting and electrical solutions to thousands of retail construction projects and tens of thousands of replenishment locations nationwide – from big-box to specialty retail. And our solutions are tailored to your situation, not off-the-shelf.
Retailers understand savings.
Just as important as the aesthetic value of lighting, we help owners and their managers realize impressive savings on energy and maintenance. We understand retail environments and can recommend the most efficient systems. Plus, you’ll enjoy time savings with our online replenishment ordering – Web-Order Entry. It’s part of our password-protected myWB portal for complete account management.
Your success is our success.
WB’s commitment to you is a smooth rollout delivered on-time, on-budget, as specified – with the least amount of speedbumps along the way. Reputations are at stake with each project. Your reputation…and ours.
WB Retail – what’s in it for you:
• Deep understanding of the retail industry
• Extensive experience with everything from big-box to specialty nationwide
• Comprehensive resources for lighting, controls, design, electrical maintenance and lamp fulfillment
• Deliberate emphasis on energy efficiency and cost savings
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WB has a 100-year history of solving complex lighting and electrical challenges with a "get-it-done" approach. If you have a project in mind, Contact Us.
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